It’s just what you need to “Fuel Your Body.” That’s the motto behind Fuel Premium Protein Shake which has hit the market in 12oz. SLEEK® cans from Rexam.
With just two grams of sugar, Fuel delivers 30 grams of protein and is packed with fiber, vitamins and minerals. Whether it’s filling the afternoon snack craving, or serving as lunch on the go, Fuel is specifically formulated to support the maintenance of good health.
“From chalky shakes to sawdust texture packaged meals, most ‘healthy products’ just don't taste that good,” said Aaron Parkinson, founder, Nutrié. “So we set out to change that. Fuel is a revolutionary new idea in the health and wellness industry. It’s fulfilling, healthy and delicious. And thanks to our great-looking Rexam SLEEK can, it’s easy to grab and take with you anywhere so you can drink it any time of the day.”
Fuel is one of the three health products available as part of the Automatic Body program from Nutrié. Created by celebrity trainer Kim Lyons from the Biggest Loser, Automatic Body is a revolutionary weight loss system designed to help people lose weight and keep it off.
Nutrié chose the Rexam SLEEK can because of its unique shape as well as its portability, durability and graphic capabilities. The company also benefits from the fact that cans are the most sustainable beverage packaging choice in the world, as they are recycled at more than double the rate of any other beverage package.
Rich Grimley, president and CEO, Rexam BCNA, says the SLEEK can is an excellent choice to help build a beverage brand and business. “Our 12oz. SLEEK can is the perfect packaging solution, delivering the best in colorful graphics as well as superior recycling, filling, distribution and retail display economics.”