The agency managing partners Alexey Andreev and Anna Lukanina will be among experts determining the best Russian advertising and marketing communication cases.
The EFFIE Award is given for a major achievement in advertising and marketing communications — efficiency. The mission of EFFIE is to promote effective projects and marketing professionals. Effie Russia celebrates the best communication campaigns across the entire spectrum of products and services — from FMCG to financial services and corporate identity. Projects implemented on Russian market are being assessed in terms of the requirements for effective marketing strategies worldwide.
EFFIE RUSSIA list of nominations and judging procedure are fully consistent with EFFIE GLOBAL standards and the jury consists of the most authoritative Russian marketing experts. Two representatives of Depot WPF are among them for the second year in a row: our managing partners Alexey Andreev and Anna Lukanina are going to work in two different jury groups.
Applications are already being invited and will be received until 18 March. Brands of any product and service range, from mass market goods to financial services and non-profit organizations, can participate in EFFIE AWARDS RUSSIA. There are in general 16 basic categories and 7 special nominations in the competition.
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